Proposal Design
Samsung SDS.
Solutions built for your business.
Samsung SDS provides digital transformation and innovation solutions to clients across a wide range of industries. With operations in 30 countries, Samsung SDS’s solutions utilize advanced analytics platforms, AI, and blockchain technologies.
To serve a diverse range of industries including financial services, smart manufacturing, global logistics, and retail, simple and bold pitch proposal plays a crucial role in this case.
The Role.
Senior Proposal Designer
-
Research / Strategic Design / Publication Design / Roadmap / Data Visualization / Prototyping / Visual Design / Proposal Design / Icon Design / Video Design / Marketing / Advertisement Design / Branding / Design Guidelines
The Clients.
Government Agencies from Korea, Brazil, China, Saudi Arabia, and Indonesia
The Data Visualization Design.
Since Samsung SDS provides digital solutions including computing, storage and network infrastructure that are complex technology-related, former proposal documents with massive data were over 3,000 pages. As a Senior Proposal Designer in the Research and Development department (Quick Fix), I suggested concise contents in proposal documents to under 40 pages and created simplified data visualization for each client.
U-Media Project - Guaruhos Airport
Brazil
Smart Town @ Campus
United Arab Emirates
IT Vision
Meraasland
e-Government Service
China
Proposal Publication Design.
The Learning.
To bring high impact creative and custom solutions that will exceed the group’s objectives, we had to spend a lot of time to understand the industries and the countries’ culture.
It was not easy to keep consistency with Samsung’s brand image since the company possess various global groups.
There were too many limits since our target audiences are government agencies that are easily influenced by political issue and regulations.